WO2025141331 - SYSTEMS AND METHODS FOR CONTINUOUS INCREMENTALITY MONITORING OF TRACKED ELECTRONIC COMMUNICATIONS
National phase entry is expected:
Publication Number
WO/2025/141331
Publication Date
03.07.2025
International Application No.
PCT/IB2024/052659
International Filing Date
19.03.2024
Title **
[English]
SYSTEMS AND METHODS FOR CONTINUOUS INCREMENTALITY MONITORING OF TRACKED ELECTRONIC COMMUNICATIONS
[French]
SYSTÈMES ET PROCÉDÉS DE SURVEILLANCE CONTINUE D'INCRÉMENTS DE COMMUNICATIONS ÉLECTRONIQUES SUIVIES
Applicants **
COUPANG CORP.
Inventors
HUANG, Yan Rui
SHEINBAUM, Scott Thomas
Priority Data
18/399,241
28.12.2023
US
Application details
| Total Number of Claims/PCT | * |
| Number of Independent Claims | * |
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| Number of Multi-Dependent Claims | * |
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International Searching Authority |
MOIP
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| Recordal of a Change of the Applicant's Name/Address |
Change of Applicant's Name and Address
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| Type of Assignment |
The Standard Agent's Assignment
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| Applicant's Legal Status |
Legal Entity
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| * | |
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| Entry into National Phase under |
Chapter I
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| Patent Delivery |
Send the Letters Patent by Courier
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| Translation |
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* The data is based on automatic recognition. Please verify and amend if necessary.
** IP-Coster compiles data from publicly available sources. If this data includes your personal information, you can contact us to request its removal.
Quotation for National Phase entry
| Country | Stages | Total | |
|---|---|---|---|
| China | Filing, Examination, Granting | 2723 | |
| EPO | Filing, Examination, Granting | 16186 | |
| Japan | Filing, Examination, Granting | 2356 | |
| South Korea | Filing, Examination, Granting | 1846 | |
| USA | Filing, Examination, Granting | 4740 |

Total:
27,851
Abstract[English]
A computer system for channel incrementality, including tracking, using first data associated with at least one user device, at least one characteristic of a user, and tracking, using second data associated with the at least one user device, at least one first interaction with at least two tracked communications. The system further generates weight data for at least two channels which weighs an impact that each channel has on the user's tendency to complete a transaction. The system receives information on a completed transaction and apportions the transaction based on the weight data.[French]
L'invention concerne un système informatique pour une incrémentation de canal, comprenant le suivi, à l'aide de premières données associées à au moins un dispositif utilisateur, d'au moins une caractéristique d'un utilisateur, et le suivi, à l'aide de secondes données associées audit au moins un dispositif utilisateur, d'au moins une première interaction avec au moins deux communications suivies. Le système génère en outre des données de poids pour au moins deux canaux qui mesure l'effet que chaque canal a sur la tendance de l'utilisateur à achever une transaction. Le système reçoit des informations sur une transaction achevée et répartit la transaction sur la base des données de poids.